New Delhi, January 18, 2017: Bharti Airtel (“Airtel”), India’s largest telecommunications services
provider today announced the appointment of Raj Pudipeddi as Director – Consumer Business & Chief Marketing
Officer for its India operations w.e.f. February 6, 2017. Raj will be a part of the Airtel Management Board and
report to Gopal Vittal, MD & CEO (India), Bharti Airtel.
In his new role, Raj will be responsible for driving market share, strengthening the Airtel brand and driving
customer centric innovations within the teams.
Commenting on the appointment, Gopal Vittal said, “In line with our philosophy to bring on board the best of talent
from across the globe, I am delighted at the appointment of Raj to lead our Consumer Business. At Airtel, we are
obsessed with our customers and I am confident that Raj’s wealth of experience will add fresh perspective to our
initiatives to constantly innovate and delight customers. I wish him the very best for his new role and look forward
to working him.”
Raj has over 22 years of work experience with Procter & Gamble across various functions and geographies. In his
last role as Vice-President - Oral Care (North America), he led a large team across functions and sites, including
manufacturing plants with P&L responsibility for a multi-billion business.
Prior to this, he was the General Manager for Latin America and managed multiple categories across countries while
dealing with challenges of competition, currencies and other turbulent factors. Earlier, as Country Manager in
Philippines, he led the turnaround of operations through a successful deployment of a new go-to-market strategy.
Between 2000 and 2010, Raj worked in the USA on various category roles including Paper and Family Care. He also had
a two year assignment as Associate Director in Procter & Gamble’s global Wal-Mart team, with responsibility for
managing the relationship with their biggest customer with sales of over $7 bn.
Raj is an Engineering graduate from Andhra University and completed his MBA from Indian Institute of Management –
Lucknow.
About Bharti Airtel
Bharti Airtel Limited is a leading global telecommunications company with operations in 18 countries across Asia and
Africa. Headquartered in New Delhi, India, the company ranks amongst the top 3 mobile service providers globally in
terms of subscribers. In India, the company's product offerings include 2G, 3G and 4G wireless services, mobile
commerce, fixed line services, high speed DSL broadband, DTH, enterprise services including national &
international long distance services to carriers. In the rest of the geographies, it offers 2G, 3G and 4G wireless
services and mobile commerce. Bharti Airtel had over 365 million customers across its operations at the end of
October 2016. To know more please visit, www.airtel.in