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New Phone Price Trends in India 2024: What to Expect in the Market

The Indian smartphone market is a dynamic and ever-evolving landscape, with new models and shifting price trends keeping consumers on their toes. As we move into 2024, let’s take a closer look at what you can expect when it comes to new phone prices in India, from budget-friendly options to premium flagships.

Understanding the Current Market Trends

1. Global Smartphone Shipments on the Rise

Despite economic challenges, global smartphone shipments saw a 6.5% year-over-year growth in the second quarter of 2024, reaching 285.4 million units. This uptick in demand is driven by various factors, including the increasing adoption of 5G technology and the appeal of innovative features in new models.

2. Average Smartphone Prices

In 2023, the average price of a smartphone in the consumer segment was around $823. However, this figure encompasses a wide range of devices, from ultra-affordable models to premium flagships.

3. Booming Demand for Low-End Smartphones

One of the most significant trends in the Indian market is the surging popularity of low-end smartphones. Phones priced under $150 experienced a remarkable 33% year-over-year growth, with shipments rising from 90 million in Q1 2023 to 120 million in Q1 2024. Even more impressive is the 87% year-over-year growth for ultra-low-cost phones priced at $90 or less.

Price Range

Year-over-Year Growth

Under $150

33%

$90 or less

87%

This trend highlights the growing demand for affordable smartphones in emerging markets like India, where consumers often upgrade or downgrade their devices more frequently, resulting in shorter replacement cycles.

Exploring Different Price Segments

1. Low-End Smartphones (Under ₹15,000)

If you’re looking for a new phone price 15000 or less, you’ll find plenty of options in the low-end segment. These devices offer basic features and decent performance at an affordable price point. Some popular models in this category include:

  • Realme C55

  • Redmi 12C

  • Samsung Galaxy M14 5G

2. Mid-Range Smartphones (₹15,000 to ₹30,000)

The mid-range segment, with phones priced between ₹15,000 and ₹30,000, experienced a decline in early 2023 and had not fully recovered by 2024. However, this category still offers a good balance between price and features, making it an attractive option for many consumers. Notable mid-range smartphones include:

  • Poco X5 Pro

  • OnePlus Nord CE 3 Lite

  • Vivo V27

3. Premium Smartphones (Above ₹30,000)

For those willing to invest in a high-end device, the premium segment, with phones priced above ₹30,000, saw year-over-year growth driven by flagship models like the Samsung Galaxy S24 series. These smartphones boast cutting-edge features, powerful processors, and advanced camera systems. Some top contenders in this category are:

  • iPhone 15 Pro Max

  • Samsung Galaxy S24 Ultra

  • OnePlus 11 Pro

Trade-In and Upgrade Trends

Another factor influencing new phone price is the growing popularity of trade-in and upgrade programs. The average trade-in value for Apple iPhones reached $215, while Android smartphones had an average trade-in value of $103.45, up 37% from Q1 2024. These programs allow consumers to offset the cost of a new device by trading in their old one, making it more affordable to upgrade to the latest models.

The Impact of 5G on the Secondary Market

The rollout of 5G infrastructure in 101 countries by January 2024 is expected to have a positive impact on the secondary smartphone market. As 5G devices can operate on both 5G and 4G networks, consumers can enjoy the benefits of the latest technology without being limited by network coverage. This compatibility is likely to drive demand for 5G-enabled smartphones in the secondary market.

Conclusion

As we navigate the ever-changing landscape of smartphone prices in India, it’s clear that there are options for every budget and preference. Whether you’re in the market for a low-end device under new phone price 5000 or a premium flagship, staying informed about the latest trends and popular models can help you make the best decision for your needs and wallet.

When considering a new smartphone, don’t forget to explore the benefits of Airtel’s Prepaid plans. With unlimited calling, high-speed data, and bundled subscriptions to popular streaming services, Airtel Prepaid offers a seamless and rewarding mobile experience. Plus, with the rollout of Airtel’s 5G network, you can enjoy the full potential of your new 5G-enabled device.

Also Read: How to check & enable 5G support in your mobile phone

Read More: Airtel 5G Handsets

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